Jordan Van Bergen

Work

About

Connecting with Community.

Vancouver’s community centres offer a wide range of activities and spaces; from fitness classes and art workshops to swimming pools and skating rinks.

As there seem to be fewer ‘third spaces’ in urban landscapes and more young people find it difficult to meet others in their local community, how might we make community services within the city of Vancouver more appealing and accessible?

Please note: This is a fictitious project, and is not official work.

Ultimately, we decided to create a new, cohesive brand system for the Vancouver Board of Parks and Recreation to implement specifically for their community centres.

Brand elements done in partnership with Charlie Wongpisethkul.

For this project, I was tasked with implementing our brand system into the print material, as many patrons still rely on print media for information and navigation. I created a “welcome kit” to be recieved upon sign up, featuring a folder, membership card, and complementary lanyard.

The program guide is the main event of our welcome kit—highlighting each location’s specific activities, classes, and events for the season. This would act as a reusable template that varies depending on the particular location and season.

Additionally, I created a directory brochure to help patrons locate amenities inside the location, with brief descriptions of the different facilities each location has to offer.

Let's Connect!

hello@jordanvb.com

Back to top

Let's Connect!

hello@jordanvb.com